| 000 -LEADER |
| fixed length control field |
00969cam a2200277 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
1815742 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20130515014835.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
790910s1979 enka b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
79312319 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
| National bibliography number |
GB*** |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0434922668 : |
| Terms of availability |
�5.00 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.13 |
| Item number |
.W543 1979 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.8 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Wilson, R. M. S. |
| Fuller form of name |
(Richard Malcolm Sano) |
| 9 (RLIN) |
14034 |
| 245 10 - TITLE STATEMENT |
| Title |
Management controls and marketing planning / |
| Statement of responsibility, etc |
R. M. S. Wilson. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
London : |
| Name of publisher, distributor, etc |
Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, |
| Date of publication, distribution, etc |
1979. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xvi, 224 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Includes index. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Bibliography: p. 201-217. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Management. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| Corporate name or jurisdiction name as entry element |
Institute of Marketing. |
| 9 (RLIN) |
3653 |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| Corporate name or jurisdiction name as entry element |
CAM Foundation. |
| 9 (RLIN) |
4442 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
4 |
| e |
ncip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Item type |
General Circulation Books |
| Classification part |
HF5415.13.W543 1979 |