| 000 -LEADER |
| fixed length control field |
01209cam a2200301 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
13902172 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20210913144718.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
050103s2004 si a bf 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2004474029 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9812445579 |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(DLC) 2004474029 |
| 037 ## - SOURCE OF ACQUISITION |
| Source of stock number/acquisition |
Library of Congress -- Jakarta Overseas Office |
| Terms of availability |
S[dollar]39.00 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
lcode |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5823 |
| Item number |
.A57 2004 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Aitchison, Jim. |
| 9 (RLIN) |
45494 |
| 245 10 - TITLE STATEMENT |
| Title |
Cutting edge advertising : |
| Remainder of title |
how to create the world's best print for brands in the 21st century / |
| Statement of responsibility, etc |
Jim Aitchison. |
| 246 30 - VARYING FORM OF TITLE |
| Title proper/short title |
How to create the world's best print for brands in the 21st century |
| 250 ## - EDITION STATEMENT |
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Singapore ; |
| -- |
New York : |
| Name of publisher, distributor, etc |
Pearson Prentice Hall, |
| Date of publication, distribution, etc |
2004. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xv, 402 p. : |
| Other physical details |
ill. (some col.) ; |
| Dimensions |
23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes bibliographical references (p. 394) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Advertising |
| Form subdivision |
Handbooks, manuals, etc. |
| 9 (RLIN) |
45495 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
origode |
| d |
3 |
| e |
ncip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Item type |
General Circulation Books |