| 000 -LEADER |
| fixed length control field |
nam a22 7a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
200311b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
10: 0-558-36077-7. |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
[HF5415.12 |
| Item number |
.I58 2010 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Compiled by Douglas J. Alam, Melanie Lang |
| Dates associated with a name |
2010 |
| 9 (RLIN) |
44442 |
| 245 ## - TITLE STATEMENT |
| Title |
Introduction Marketing |
| Statement of responsibility, etc |
Compiled by Douglas J. Alam, Melanie Lang |
| Medium |
Book |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Second Custom Edition for the University of Guelph |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
New York |
| Name of publisher, distributor, etc |
Custom Publishing |
| Date of publication, distribution, etc |
2010 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xiv,527p |
| Other physical details |
ill;Col |
| Dimensions |
28cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Item type |
General Circulation Books |