Integrated marketing communications : (Record no. 120227)

000 -LEADER
fixed length control field 01016nam a22003017a 4500
001 - CONTROL NUMBER
control field 13954247
003 - CONTROL NUMBER IDENTIFIER
control field KEPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20191129111309.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 031120s2003 io a b 000 0 ind
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2003536299
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 979347713X
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC) 2003536299
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition Library of Congress -- Jakarta Overseas Office
Terms of availability Rp30,000
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency TUK
042 ## - AUTHENTICATION CODE
Authentication code lcode
043 ## - GEOGRAPHIC AREA CODE
Geographic area code a-io---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.I23
Item number .T83 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Tuckwell Keith
9 (RLIN) 41892
245 10 - TITLE STATEMENT
Title Integrated marketing communications :
Remainder of title strategic planning perspectives
Statement of responsibility, etc Keith J Tuckwell
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc usa
Name of publisher, distributor, etc prentice hall
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Extent x, 256 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 247-248) and index.
653 0# - INDEX TERM--UNCONTROLLED
Uncontrolled term Communication in marketing;
-- Indonesia
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c origode
d 4
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type General Circulation Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Price effective from Koha item type Public note
          Technical University of Kenya Library Technical University of Kenya Library   2019-11-29 DONATION TBFC HF5415.I23.T83 2005 119B07461 2019-11-29 2019-11-29 General Circulation Books CN

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