| 000 -LEADER |
|---|
| fixed length control field |
01244cam a2200313 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
119989 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KEPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190828150403.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
990303s1998 txua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
97097635 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0030185971 (book) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780176500030 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
TUK |
| Modifying agency |
DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.K87 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
BKurtz David L. |
| 9 (RLIN) |
36861 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Contemporary marketing : |
| Remainder of title |
wired / |
| Statement of responsibility, etc |
David L. Kurtz, HF (Herb) Mackenzie, Kim Snow |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Fort Worth : |
| Name of publisher, distributor, etc |
Dryden Press, |
| Date of publication, distribution, etc |
2010 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xli, 637p |
| Other physical details |
ill. ; |
| Dimensions |
29 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
The Dryden Press series in marketing |
| 9 (RLIN) |
1300 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
"Discovering your marketing career / by Eric Sandburg"--Disk. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| 9 (RLIN) |
1001 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kurtz, David L. |
| 9 (RLIN) |
1301 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sandburg, Eric. |
| Title of a work |
Discovering your marketing career. |
| 9 (RLIN) |
1302 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
2 |
| e |
opcn |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
General Circulation Books |
