Hübner, Hartmut.
The Communicating Company Towards an Alternative Theory of Corporate Communication / [electronic resource] : by Hartmut Hübner. - Heidelberg : Physica-Verlag HD, 2007. - digital. - Contributions to Management Science, 1431-1941 . - Contributions to Management Science, .
9783790819298
10.1007/978-3-7908-1929-8 doi
Economics.
Marketing.
Business planning.
Economics/Management Science.
Marketing.
Organization/Planning.
Business/Management Science, general.
Industrial and organisational psychology.
HF5410-5417.5
658.8
The Communicating Company Towards an Alternative Theory of Corporate Communication / [electronic resource] : by Hartmut Hübner. - Heidelberg : Physica-Verlag HD, 2007. - digital. - Contributions to Management Science, 1431-1941 . - Contributions to Management Science, .
9783790819298
10.1007/978-3-7908-1929-8 doi
Economics.
Marketing.
Business planning.
Economics/Management Science.
Marketing.
Organization/Planning.
Business/Management Science, general.
Industrial and organisational psychology.
HF5410-5417.5
658.8