Middleton, Victor T. C.
Marketing in travel and tourism / Victor T.C. Middleton. - 2nd ed. - Oxford ; Boston : Butterworth-Heinemann, 2009 - xii, 393 p. : ill. ; 25 cm.
Includes bibliographical references (p. [377]-381) and index.
0750609737
94240552
Tourism--Marketing.
G155.A1 / .M53 2009
Marketing in travel and tourism / Victor T.C. Middleton. - 2nd ed. - Oxford ; Boston : Butterworth-Heinemann, 2009 - xii, 393 p. : ill. ; 25 cm.
Includes bibliographical references (p. [377]-381) and index.
0750609737
94240552
Tourism--Marketing.
G155.A1 / .M53 2009