Sittenfeld, Hans.

Test marketing; translated [from the German] by E. L. Dellow. - London, Business Publications, 1967. - 3-123 p. tables. 24 cm. - An Advertiser's weekly marketing book .

Translation of Der Testmarkt; Instrument des Marketing.

Bibliography: p. 117-119.

68096924

B67-23637


Test marketing.

HF5415.2 / .S513 1967

658.83

2017 | The Technical University of Kenya Library | +254(020) 2219929, 3341639, 3343672 | library@tukenya.ac.ke | Haile Selassie Avenue