Vivian, John.
The media of mass communication / John Vivian. - 8th ed., 2008 update. - Boston, MA : Pearson Allyn and Bacon, c2008. - xxvii, 516 p. : ill. (some col.) ; 28 cm.
Includes bibliographical references and index.
9780205493708 (alk. paper) 020549370X (alk. paper)
2006100839
Mass media.
P90 / .V58 2009
The media of mass communication / John Vivian. - 8th ed., 2008 update. - Boston, MA : Pearson Allyn and Bacon, c2008. - xxvii, 516 p. : ill. (some col.) ; 28 cm.
Includes bibliographical references and index.
9780205493708 (alk. paper) 020549370X (alk. paper)
2006100839
Mass media.
P90 / .V58 2009