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Gilmore, Audrey.

Services marketing and management / Audrey Gilmore. - London ; Thousand Oaks, Calif. : Sage Publications, 2003. - 215 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

ISBN: 0761941576 0761941584 (pbk.)

LCCN: 2002115868

Subjects--Topical Terms:
Service industries--Marketing.
Service industries--Management.

LC Class. No.: HD9980.5 / .G55 2003

Dewey Class. No.:

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